In early January 2018, HealthAssure, a primary healthcare aggregator in India, has announced plans to invest US$15 million (€12.3 million) over the next three years to strengthen its primary care network and technological capabilities in the country but also in other markets of Southeast Asia.
The company has a network of more than 2,000 primary care centers across 1,000 cities in India. It plans to expand and enrich its medical network to include more and more consumer needs and create a strong primary care ecosystem.
Improving access to preventive care
» [With this new investment, we aim to create an effective] ecosystem in the fractured infrastructure of primary healthcare in India so that more and more people can gain access to better healthcare and do so at significantly affordable rates, » said Mr. Gera (source: Techstory.in).
More precisely, the start-up, which has raised nearly US$20 million (€16.4 million) in venture capital since its inception, plans to invest US$15 million (€12.3 million) over the next three years to strengthen its doctor and diagnostic-center network, but also its distribution, business development, and build technology.
HealthAssure wants to guarantee the population access to a quality care offer
Varun Gera noticed there is an increasing for preventive healthcare in the Indian market.
« In the Indian market, preventive care, which is the primary care, is in the early stage and there exists big gaps, » he said The Hindu BusinessLine on January 11, 2018. « There are not enough quality centres around and that is where HealthAssure comes in to the picture. We hope to bridge this gap with our platform to ensure maximum people get the access they need to meet their day-to-day healthcare needs. »
3 channels: insurers, employees and patients
The intention of the group is to provide access to preventive healthcare through different channels including: insurance companies, individual clients and employees.
Mr. Gera also told The Hindu BusinessLine that though medical inflation is high in India, it is still one-tenth of that in the US and other developed markets, and can be made more affordable with the help of technology.
HealthAssure to expand its business in Southeast Asia
The Indian company also plans to expand its international footprint by entering markets in Asia, including Indonesia, Malaysia, Sri Lanka, Hong Kong, Singapore, Bangladesh and Pakistan to make care services more affordable in those countries.
International activities should account for almost half of the group’s activities
HealthAssure CEO international business is expected to account for almost half of its business in the next two to three years (source: Moneycontrol.com).
The company’s platform currently has one million active subscribers. The firm is looking to reach 2.5 million to 3 million customers by 2020, with the fresh round of investment.